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Rover 1 Box

Buddah Tek
BRANDING / PACKAGING DESIGN  / IDENTITY
THE BREIF

Buddah Tek came to us with the goal of packaging their luxury travel gaming station in an eye catching retail-ready box that would stand out on shelves and convey the high end nature of the product. We also updated their parent brand identity that we previously designed, to seamlessly transition from the music to the tech sector.

WHAT WE DID

We took our cues from the simple lines of the product and created a box that served as informer and sparked a desire for the buyer to open and get inside. We created one design for the solo unit, as well another larger version for the bundle package. The design also required creating hangtag, package inserts, digital mock-ups for production, and on-screen simulation images for marketing purposes.

BUNDLE PACKAGING

box included personal gaming station + messenger bag

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